1. BRAND INTELLIGENCE

Cooperate finance, communications, marketing and insights professionals rely on our dependable brand research and analysis solution to deliver real-time, intelligent data on the most important brand metrics to drive strategic decisions. You get a competitive advantage using our solution as we offer you real-time brand perception tracking data.

Siara’s customer, brand, and product perception services are designed to help businesses understand how their customers perceive their brand and products. Our market research experts use advanced techniques to gather valuable insights into customer preferences, opinions, and behaviours. This helps businesses make data-driven decisions to improve their customer experience, enhance their brand image, and optimize their product offerings.

2. ECONOMIC INTELLIGENCE

Economic Intelligence gives you access to the largest data set of leading economic indicators and global consumer confidence available today. Get access to leading economic indicators that drive actionable insights.

SIARA conducts over 10,000 daily interviews around the African space, to gauge sentiment on the security, economy, safety, quality of products and services, businesses and consumer perception.

3. RESEARCH INTELLIGENCE

Our survey research capabilities power intelligent business strategies for hundreds of major companies, trade associations, and non-profit organizations. Siara’s market research services provide businesses with actionable insights into market trends, consumer behaviour, and competitive landscape.

Our market research experts use both quantitative and qualitative research methods to deliver comprehensive and accurate reports that businesses can use to make informed decisions. We offer a wide range of market research services, including customer satisfaction surveys, product testing, and focus group discussions.

4. CUSTOMIZED RESEARCH CAPABILITIES

Our global survey research capabilities deliver customized insights specific to your brand, industry and key initiatives around the world. You can also customize your brand KPIs and audiences to help you achieve those unique business goals.

5. CAMPAIGN PLANNING

Determine key brand drivers to inform political and business campaign messaging creative pre, during and post campaign. We also help you track public opinion on issues that impact your brand, industry or political party over time.